Say Bye-Bye to Yahoo’s Search Engine by the End of This Year
Today Yahoo and Microsoft announced that their marriage has been blessed both by the U.S. DoJ and the EC. Now comes the hard part of trying to make the marriage work:
“Implementation of the deal is expected to begin in the coming days and will involve transitioning Yahoo!’s algorithmic and paid search platforms to Microsoft, with Yahoo! becoming the exclusive relationship sales force for both companies’ premium search advertisers globally.”
Which means a loss of search ecosystem for liberrian-types like me:
“Under terms of the agreement, which was announced in late July 2009, Microsoft will provide Yahoo! with the same search result listings available through Bing, and Yahoo! will innovate around those listings by integrating rich Yahoo! content, enhanced listings with conveniently organized information about key topics, and tools to tailor the experience for Yahoo! users.”
Habitat destruction is scheduled to be completed by the end of the year.
Link via Search Engine Land.
[...] Search, which launched the same year as my Soobee was born, gave up the ghost yesterday as well. It took a year for them to succumb to the inevitable. However, Yahoo’s not actually gone away. It’s [...]
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